Create, manage, and track all your QR Codes.
Design beautiful QR Codes your way. Add your own color, logo, and frame.
El uso de los Códigos QR para ONG de forma creativa
Using QR Codes for nonprofits can significantly expand your reach, creating more opportunities for donations, advocacy, and volunteer support. By adding QR Codes to your promotional materials, you make it easy for potential supporters to connect directly with your cause.
Ideas innovadoras para utilizar los códigos QR en tu ONG
Nonprofit success hinges on sparking action—whether through donations, petitions, or volunteer sign-ups. But in today’s distraction-filled world, moving people to act can be challenging.
That’s where QR Codes come in. By placing QR Codes on print materials like brochures, flyers, or event tickets, you provide a simple, streamlined link between the physical world and your nonprofit’s digital ecosystem.
This makes it easier than ever for supporters to connect with your cause. Instead of relying on supporters to remember a long URL or search for your site, QR Codes offer a direct, seamless pathway to your digital presence through a quick scan, encouraging instant action.
What’s more, QR Codes are flexible. With a Dynamic QR Code, you can update the URL behind the code anytime, so if your focus shifts from one campaign to another, your materials stay relevant without the need for reprints. This adaptability ensures your nonprofit stays responsive, especially during time-sensitive initiatives.
Below, we’ll look at some examples of how QR Codes can enhance your nonprofit’s strategy and help you start building stronger connections with your audience.
Ven a conocer a Bees Foundation
The Protect the Bees Foundation may not be a real nonprofit, but it represents the power of what your charity can achieve with QR Codes.
By incorporating these barcodes into your marketing strategy, you can create engaging, meaningful experiences that drive advocacy and donations for your case. Whether you're aiming to increase donations, raise awareness, or boost event participation, QR Codes can elevate your outreach efforts.
Ready to take your nonprofit to the next level? Explore these creative QR Code ideas for nonprofits and discover how you can make a greater impact.
Build brand awareness
Traditional marketing materials like flyers and posters are great for getting your message out, but they often result in passive viewing—people glance at them and move on.
But what if you could turn that passive interaction into active participation? By adding Business Page QR Codes to your materials, you can do just that.
With a simple scan, your audience can dive deeper into your nonprofit’s mission, explore your website, and access contact information, social media links, and more. This transforms your marketing from a one-way message into a memorable, interactive experience, guiding potential supporters further down the marketing funnel.
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Código QR URL Dinámico
Promociona tu página de donaciones
To increase the chances of your brochures and booklets sparking action, you need to make it easy for potential supporters to take the next step. Without a clear path to your webpage or donation page, they may lose interest before they engage.
By adding a Dynamic URL QR Code to your printed materials, you eliminate that barrier. With just one scan, supporters can instantly access your website or donation page—no searching or typing required.
Not only does this simplify the process for your audience, but the QR Code also provides valuable insights through analytics. Track which materials are generating the most scans or determine the best times for campaigns based on scan activity. With this data, you can fine-tune your marketing strategy, optimize your budget, and measure ROI more accurately.
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Código QR PDF
Display more info—minus the clutter
Flyers and banners have limited space, making it difficult to fit all the essential information potential supporters need. With a PDF QR Code, you can solve this problem by linking directly to an online nonprofit brochure or booklet.
This allows you to provide detailed information about your cause, its impact, and how people can get involved—without cluttering your printed materials. Plus, when it’s time to update your content, you can simply link the existing QR Code to a new PDF. This saves you the hassle and cost of reprinting while ensuring your messaging is always up-to-date.
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Código QR Video
Recibe a los miembros con un video
Heartfelt thank-you messages are a powerful way to strengthen connections with your donors and volunteers. While traditional thank-you letters and emails are a great starting point, you can take your appreciation to the next level with a Video QR Code.
By embedding these QR Codes in thank-you letters, welcome packets, or event materials, you provide an engaging, interactive experience that’s more impactful than words alone.
But why stick to one video? You could even link to a curated video playlist that showcases your nonprofit’s journey, milestones, and future goals, allowing supporters to learn about your mission in-depth. This dynamic, interactive touch builds deeper relationships, reinforces the impact of their support, and encourages ongoing involvement.
Crear ahora Descubre másRemind donors about upcoming events
For nonprofits, hosting events is an investment—but the potential rewards are even greater, especially when you attract a large, engaged crowd. Whether you’re organizing a fundraising walk, a charity gala, or a volunteer appreciation event, Event QR Codes are a powerful way to connect donors, prospects, and supporters with your cause.
Simply add your Event QR Codes to your emails, newsletters, and social media posts to give your audience a swift and simple way to access key event details, RSVP, or make a donation—all with a quick scan. This makes it easier than ever for people to get involved and increases the chances of meeting your fundraising campaign goals.
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Código QR Feedback
Fortalece tu organización
Measuring the success of nonprofit fundraising events can be a challenge. With so many moving parts—sponsors, attendees, staff, volunteers—it’s hard to gather consistent feedback in a way that’s organized and efficient. Traditional methods like paper surveys are time-consuming and hard to manage.
That’s where the Feedback QR Code comes in. Incorporate these QR Codes into your event materials to collect valuable insights from attendees, sponsors, volunteers, and staff. All it takes is a quick scan, and their feedback is sent directly to your email, helping you track responses and evaluate what went well and what could be improved.
Don’t forget to follow up with those who took the time to provide feedback—this shows that you value their input and helps build stronger long-term relationships.
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Código QR Feedback
Nunca te quedes sin tarjetas de visita
Building meaningful connections with potential donors starts with making it as easy as possible for them to reach you. Adding a vCard Plus QR Code to your nonprofit business cards is a great way to do that. With a simple scan, contacts can instantly save your phone number, email, office location, LinkedIn profile, and more—directly to their mobile devices.
Even if you run out of physical business cards at an event, the vCard Plus QR Code works on your phone. Attendees can scan and save your details on the spot, making it easier than ever to stay in touch, nurture relationships, and grow your nonprofit’s network.
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Código QR Redes Sociales
Promociona tus redes sociales
Social media is an essential tool for nonprofits to connect with supporters, build a community, and amplify their message. It’s where people engage, share stories, and get involved. By adding a Social Media QR Code to your print materials, you make it simple for potential donors to access all of your social media profiles with just one scan.
This QR Code creates a direct path to your nonprofit’s online presence, helping you grow your following, drive more engagement, and expand your reach. Whether on brochures, flyers, or event signage, these QR Codes offer a powerful way to turn traditional print into a dynamic tool for building a loyal online following.
Crear ahora Descubre másHighlight volunteer opportunities
Next time you want to do a volunteer drive, simplify the sign-up process for your volunteers by creating a Google Form and combining it with a Google Form QR Code for your print materials—such as flyers, direct mail, or event programs.
Instead of relying on phone calls or emails, where potential volunteers may drop off or forget to follow up, the QR Code gives them a direct link to your volunteer registration page. This eliminates friction and makes it much easier for individuals to get involved, increasing your chances of attracting committed volunteers.
Plus, you can customize the form to gather relevant information, such as availability, skills, or role preferences, helping you easily match volunteers to the most suitable roles.
Crear ahora Descubre másMeasure your success
Nonprofits know that data-driven decisions are essential for enhancing fundraising and advocacy efforts, but building the tech infrastructure for this can be time-consuming, costly, and complex. QR Codes provide a simple, budget-friendly solution to kickstart data-driven decision-making—without the need for advanced technology.
With Dynamic QR Codes, you can access vital insights on when, where, and how frequently your codes are scanned, giving you a clear picture of which materials, campaigns, and events are most engaging to your audience. This type of real-time feedback allows you to optimize your strategies quickly, refine your approach, and ultimately boost the impact of your nonprofit’s efforts.
Crear ahora Descubre másÚnete a más de 10.000.000 de usuarios en todo el mundo
Qué hacer y qué no hacer al utilizar Códigos QR para ONG
- Mantén los bordes blancos: ¿Conoces ese espacio blanco alrededor del código QR? Sin ese espacio, el código QR no puede ser leído, de modo que deja de ser válido para ser escaneado. Por lo tanto, intenta mantener los márgenes blancos y no difuminar los bordes del código. Los bordes blancos deben tener al menos cuatro veces la anchura de los píxeles.
- Incluye colores, una imagen o tu logotipo: Atrae más escaneos añadiendo el logotipo de tu marca o una imagen en el centro del código QR. Asegúrate de incorporar los colores asociados a tu marca para que sea memorable. Es más probable que las personas escaneen un código QR con una marca reconocible y confiable para ellos. Si quieres añadir una imagen, comprueba la calidad antes de descargarla e imprimirla.
- Selecciona los colores adecuados: Cuando personalices el diseño de tu código QR, ten cuidado con el exceso de colores. Por supuesto, por un lado quieres que tu código QR resalte, pero por otro lado es bueno evitar demasiado contraste de color. Elige colores que contrasten de forma complementaria para que cada parte del código sea visible y escaneable.
- Añade una llamada a la acción (CTA): Añade un mensaje que invite al público a realizar una acción relacionada con el código QR. La idea es motivar a las personas para que escaneen el código. La llamada a la acción, o call-to-action (CTA) instruye a tu audiencia sobre la acción. Por ejemplo: para fomentar más escaneos y donaciones, escribe "Haz tu donación".
- Comprueba que tus links son correctos: Es importante comprobar varias veces si el link es correcto y funciona. Por supuesto, al elegir un Código QR Dinámico, podrás cambiar y editar el link tantas veces como quieras. Es una excelente alternativa para actualizar tus contenidos y enlaces siempre que sea necesario sin tener que volver a imprimir el código QR. Además, da un aire de profesionalidad y proporciona un acceso seguro a tu ONG.
- La seguridad ante todo: El paso más importante de todos antes de imprimir tu código QR es probarlo primero. Basta con apuntar la cámara hacia el código para ver si es escaneable en distintos dispositivos. Consulta nuestra guía de impresión de códigos QR para evitar posibles contratiempos.
QR Code Generator
PRO
La plataforma de marketing con códigos QR todo en uno
Fully customize your QR Codes with your brand colors and logo, get scan statistics, and even edit the content after print.
Y otros beneficios que tendrás con QR Code Generator PRO
Sin preocupaciones, a prueba de errores
Puedes diseñar los códigos QR anticipadamente y luego editar y activar el contenido creado cuando sea el momento adecuado para que esté en línea, incluso después de la impresión.
Siempre con la resolución perfecta
Tus códigos QR permanecen en alta resolución independientemente dónde sean impresos. Descarga en los formatos JPG, PNG, SVG o EPS.
Organízate sin esfuerzo
Ponle etiquetas a tus códigos QR y crea carpetas para mantenerlos organizados, así podrás mantener todo bajo control.
Trabaja en línea y de forma segura
Añade miembros a tu cuenta y toma el control total sobre lo que pueden ver o hacer. Todos pueden hacer login al mismo tiempo.
Da la mejor primera impresión
Personaliza la URL corta y diferénciate de tus competidores usando tu propio dominio para asegurar el reconocimiento de tu marca.
Manténte al tanto de todo
Añade información de la campaña para saber cuándo comienza y termina, en qué medio está y cuántas copias fueron impresas.
Preguntas frecuentes
Static QR Codes aren’t trackable and can’t be edited after they’re created. So they work best for one-time, personal use cases.
Dynamic QR Codes are better suited for marketing because you can track, measure, and edit your code at any time. Fix typos post-print or tweak marketing materials mid-campaign—without needing to create a new code.
Go to QR Code Generator and sign up for an account. Select Create QR Code on the dashboard. On the next page, select Website and then click the Next button. Then, name your QR Code and enter your donation page or landing page URL into the field.
Now is the time to play! Customize your QR Code colors, logo, frame, edge, shape, and CTA (call-to-action).
Pro tip: We strongly recommend adding your logo so that donors recognize your brand. This will foster more trust, making donors feel secure donating to your cause.
Once you’ve completed all those steps, download your QR Code image. Congrats! You’re officially the proud owner of your very own QR Code.
Yes, you can create Static QR Codes for free, but they can’t be edited or tracked. This is why we suggest selecting Dynamic QR Codes for your nonprofit organization.
Please note that if you sign up for a free trial, you will only have access to your Dynamic QR Codes for 14 days. After that, your Dynamic QR Codes will be deactivated. If you want to reactivate your QR Codes, simply upgrade to one of our paid plans. Visit the Help Center for more information.
Once you’ve created your QR Code, download it in your preferred format (PNG, JPG, or SVG) and add it to your fundraising brochures, flyers, posters, and more before printing. To maximize visibility, make sure the QR Code stands out—too small, and it may go unnoticed or be unscannable.
For business cards or flyers, aim for a minimum size of 2 x 2 cm (0.8 x 0.8 in), and if you’re unsure, it’s always better to print it slightly larger. Test the QR Code on your screen and after printing to ensure it scans properly.
QR Code solutions provide a cost-effective, impactful way for nonprofits to amplify their reach and drive key actions like donations, volunteer sign-ups, and event attendance. They’re a versatile way to engage supporters in real time.
Whether you’re advertising a fundraising event, asking for donations, or recruiting volunteers, QR Codes make it easy for people to take immediate action. They simplify the process by connecting the physical world to your nonprofit’s digital ecosystem—allowing you to reach a broader audience with minimal effort.
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Add custom colors, logos and frames.
